Senior Product Designer · Barcelona

Hello,
Marc here.

I figure out why people use things, and what makes them fun.

My background in cognitive neuroscience shapes how I design: I start with a hunch about what people need, build something quick to test it (often with AI), and let research, data and A/B tests tell me if I was right. I take products from first idea to final interface. At Ubisoft I led the new-player, returning-player and menu experiences of Rainbow Six Siege. Today I’m building the design practice at Gameloft, across games and tools. Beyond games I’ve designed apps, websites and services, and I bring what games know about progression, rewards and play to all of them.

• End-to-end
• Onboarding
• Retention
• Behavioral design
• Data design
• AI methods